Your Marketing
Partner for Growth.
Why we exist
Marketing Operations
Over 51% of B2B businesses don’t have the marketing capability to improve market position
GTM
Strategy
Over 74% of B2B businesses don’t have a product/service differentiation, leaving them to compete on price alone
Customer
Insights
Over 50% of B2B businesses don’t measure customer satisfaction, giving rise to customer retention risks
Expert
Fractional CMO
Hedley Sydney offers the expertise of a fractional CMO who will provide strategic marketing services tailored specifically for tech businesses.
With our deep understanding of the tech industry, we can help you develop effective marketing strategies that drive growth and increase brand visibility.
Go-To-Market
Strategy
Our strategic marketing services are designed to help tech businesses stand out in a competitive market through a growth strategy and GTM motions.
We will work closely with you to identify your unique value proposition, target the right audience, and create compelling marketing campaigns that generate demand and drive conversions.
Project
Consulting
At Hedley Sydney, we understand that every business is unique. That's why we offer customised solutions that are tailored to your unique needs and goals.
Whether you need help with market research, branding, CX, content creation, PR, or digital marketing, we have the expertise to deliver results that align with your business objectives on a project basis.
How we do it
We can customise our services to your needs - below is a sample of the types of services we can offer:
Expert Fractional CMO
Time Commitment:
6-12 months retainer
Service Offering:
-
Embedded with your leadership & marketing team
-
90 day plan - commencing with a marketing audit
-
Marketing strategy and marketing plans for 6 months
-
Leadership and coaching of marketing team
-
Sales collaboration and alignment
Go-To-Market Strategy
Time Commitment
3+ months retainer
Service Offering
-
Lead GTM strategy with your leadership and marketing team
-
Value proposition workshops
-
Product marketing lifecycle
-
Campaign planning
-
Campaign execution leadership with your marketing team
Project Consulting Services
Time Commitment
Project based - scoped to requirement
-
Scoped project activities with specific outcomes
Our company
Hedley Sydney is a fractional CMO and strategic marketing services consultancy for tech businesses. We specialise in helping tech companies develop and execute effective marketing strategies to drive growth and achieve their business goals. With our expertise and experience in the industry, we are committed to delivering results and helping our clients succeed in the competitive tech landscape.
Our team of freelance marketing professionals and agency teams led by Marc Fletcher, our Fractional CMO, are dedicated to understanding our client's unique needs and tailoring our services to meet their specific requirements.