Opinion

A fractional CMO who sits on your executive committee (EXCO) and is accountable for revenue...

I was interviewed on Fractional Futures in late 2024, a podcast hosted by Paul in the UK that...

Most pipeline problems are targeting problems in disguise. Fix the ICP before you fix the funnel.

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The feed hasn't collapsed. Attention has. Here's what's replacing it — and what that means for your...

I recently received a note from a portfolio company flagging privacy-related claims tied to...

If the people it's supposed to sell to don't see themselves in it, it's not marketing. It's a...